Have you twigged what is the luxury factor in your business?
Just a few weeks ago it was our 10th anniversary – well, 10 years since we were married but 35 years to the day since we met, it just took us a while for us [...]
Just a few weeks ago it was our 10th anniversary – well, 10 years since we were married but 35 years to the day since we met, it just took us a while for us [...]
I’m delighted this week to share a guest blog from a super-interesting guy who knows about all things technical and web-wise. What sets him apart is that he genuinely understands the language and knowledge divide [...]
We all acknowledge that, as items become rarer, they become more valuable. Limited editions, flawed stamps or a double struck coin, for example. In the final chapter of Cialdini’s Influence, the Psychology of Persuasion, he [...]
Authority – why it really pays dividends to position yourself as an ‘expert’ in your business This Cialdini stuff is hot property you know! So much of it is ‘obvious’ but I’m not sure any [...]
It’s a simple fact that we all prefer to deal with people that we like and so, in a business context, it pays to get people to LIKE you. In Cialdini’s book ‘Influence’ he talks [...]
For ambitious entrepreneurs who are DEADLY SERIOUS about transforming their business If you are happy for 2016 to be much the same as 2015 then don’t waste your time reading this. But if you are [...]
Vanessa Lanham-Day Marketing inspirer, mentor and coach Vanessa has been a business owner for 26 years, with her inspirational marketing business OnTrack Marketing. That’s in addition to having owned a high-street and international online knitwear [...]
Business Speaking
The Triple-M Bootcamp