Working with a client recently with my Four Man Business Builder programme, we had come up with a novel idea for a direct marketing campaign. 

Check out my video blog here to find out why one lady was hopping mad with what she received – and what my client did next. It’s an interesting exercise in ‘putting your head above the parapet’ syndrome!

Watch the video blog here>>

 

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PS – What I forgot to say in the video is that the campaign is getting great results in terms of meetings booked – which only goes to show!